PRICING INSIGHT DIAGNOSTIC


Benchmark your performance against ASX and Fortune 500 companies. 
Identify hidden gross margin earnings potential by completing
Pricing Insight's 21 Point Online Diagnostic Questionnaire



EVALUATE YOUR CURRENT PRICING CAPABILITY

Pricing Insight's 21 Point Online Diagnostic Questionnaire is the fastest and most effective way to identifying your business' specific pricing issues and opportunities.  It highlights the core competencies and skills necessary for building a complete pricing architecture. Results from Pricing Insight's (2010) analyses of over 100 ASX companies' diagnostics show that the majority of Australian businesses are unable to operate at optimal levels.  Issues, such as a reliance on Cost Plus Pricing, cross functional mis-alignment and unstructured pricing management endangers gross margins

Nominate 15-20 staff across sales, marketing and finance functions involved in pricing to complete this online questionnaire.  Pricing Insight will analyse your response from the online diagnostic questionnaire and return a detailed analytical report to you, highlighting your pricing concerns and opportunities.  Further strategic consultation will allow us to unlock your incremental margins

1. Provide your details below

2. Fill in each question on the Diagnostic Questionnaire

3. Click 'Submit'

4. Pricing Insight returns your results as an detailed analytical report identifying your current pricing capability

Name:	*
Business Title:	*
Company:	*
Email Address:	*
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To help Pricing Insight better meet your needs we offer you the opportunity to complete a Pricing Diagnostic Show Pricing Diagnostic Hide Pricing Diagnostic Pricing Diagnostic Form
Select the box that best describes your current business state Hover over each number for a description of each businesss condition
Situation None Needs Work Partially Developed Functional & Effective Well developed strategically effective Strategy 1 2 3 4 5 1. We have a clearly defined and documented pricing strategy 2. Pricing strategy has been clearly communicated to all stakeholders 3. We understand the value we create for customers vs. competitor's offers 4. We understand the opportunities and risk of price increases 5. We optimise pricing tactics and strategy with financial objectives 6. Our sales force understand our pricing policy and strategic objectives 7. We have the skill set across the organisation to support optimal pricing strategies   Tactics 1 2 3 4 5 8. Our sales force have strong pricing tactics to support the business objectives   Policy 1 2 3 4 5 9. Our pricing decisions are developed using tactical and strategic guidelines 10. We have consistent pricing strategies for products and channels to market   Process 1 2 3 4 5 11. We have a customer value creation program implemented 12. We have dedicated pricing analytics to evaluate pricing opportunities 13. We have pricing models to ensure optimal decisions are made 14. We have customer supply agreements which are easy to manage 15. Price rise process is well managed 16. We have the tools to understand the market pricing and we use these 17. We have a formal pricing review program that supports the strategic objectives 18. A tracking and monitoring system is in place to manage pricing decisions 19. We have a high quality competitive intelligence process   Systems 1 2 3 4 5 20. We have excellent systems controls to manage price changes 21. We have an organised List price & % discount structure Your Observations Email Message* Could you please provide some detail to support your diagnostic responses. What areas of pricing management in your business do you think can be improved?  *